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13 October 2025

Residents across West Northamptonshire can now get quick, easy access to adult social care information thanks to a new digital assistant named Rose, available on WhatsApp.
Rose is a conversational AI (artificial intelligence) tool designed to help people navigate care services, find support, and get answers to common questions without needing to search through complex websites. Rose is being delivered on a trial basis by West Northamptonshire Council (WNC) until March 2026.
From queries like “I am a new mum who is finding it difficult to be happy and excited” to “How can I get support for my mum who cares for my dad while he is in hospital?”, Rose provides trusted guidance and connects users to services from WNC and partners such as Alzheimer’s UK and wellbeing services.
To use Rose, just send a WhatsApp message saying “Hi Rose” to 07457 416323.
Rose is a fantastic example of how we’re using innovation to make services more accessible. Whether you're a carer, a concerned family member, or someone seeking support for yourself, Rose is here to help, quickly, simply, and securely. We’re proud to be leading the way in using AI to improve lives and encourage everyone to give it a try.Cllr Laura Couse, Cabinet Member for Adult Care and Public Health at West Northamptonshire Council
Following successful testing with a small group of carers, Rose enters a second phase from October 2025 to March 2026, during which residents, carers, and professionals are encouraged to try it out and share feedback.
For more information, visit www.westnorthants.gov.uk/rose.
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13 October 2025

An exciting programme of events and activities has been announced for the Northamptonshire Day celebration event, taking place on Saturday 25 October in Northampton Market Square.
The action-packed event, organised by West and North Northamptonshire Councils alongside Discover Northamptonshire and partners, promises an interactive and fun showcase of everything that makes the county special – from its people, places, and businesses to its heritage, culture, and traditions. This event will have something for every resident and visitor to enjoy.
Taking place from 1pm to 7.30pm, visitors can enjoy a packed day of live entertainment, interactive stalls, heritage exhibitions, and family-friendly activities. The event will feature performances from local artists, including Britain’s Got Talent finalists Northants Sings Out, and a surprise headline 80s tribute act in the evening, alongside immersive experiences across multiple zones:
Main Stage
From 1pm, the stage comes alive with an exciting line-up of music and entertainment. Enjoy local talent curated by BBC Introducing, sets from live DJs, and a special performance from Northants Sings Out, before building up to the headline 80s tribute act from 6.30pm to 7.30pm. BBC Radio Northampton is also proud to be official media partner at the event.
Family Zone (sponsored by Northampton BID & Billing Aquadrome)
Enjoy a packed programme of fun for children and families throughout the day. Activities include a pumpkin patch, Halloween trail, face painting, arts & crafts, and interactive performances from jugglers, stilt walkers, bubble artists, and the Town Crier. Younger visitors can also take part in Junk Orchestra workshops, meet a caricaturist, and explore a wide range of playful activities designed to entertain all ages.
Savour the Flavour Zone (sponsored by Wilson Browne Solicitors)
Organised by Made in Northamptonshire, visitors are invited to sample locally produced food and drink from across Northamptonshire. Watch professional chefs in the demo kitchen, sample free tasters and purchase locally produced goods - this zone is one to whet everyone’s appetite. Plus, there will be food, drink and more on offer from the local traders based in Northampton Market Square, as well as a licensed bar.
Culture Zone
Experience Northamptonshire’s creativity brought to life with dance showcases from Northampton College, live storytelling sessions, and a curated selection of films from the Northamptonshire Film Archive Trust. Families can get hands-on with pottery and painting workshops, browse inspiring art displays, and take part in creative competitions, making this a vibrant space for all ages.
Heritage Zone (sponsored by Delapré Abbey)
Step into the county’s rich history with a wide range of interactive experiences. Highlights include Northampton Museum & Art Gallery’s A History of Northamptonshire in100 Objects exhibition, live battle re-enactments, medieval stocks, and artefacts from Silverstone Museum celebrating the circuit’s 75th anniversary. Visitors can also explore traditional boot and shoe craft with Crockett & Jones, uncover the stories of Hunsbury Iron Fort and Corby Heritage Centre, discover Black Ivory Tours, and enjoy hands-on activities with the Northamptonshire Archaeological Resource Centre - plus much more.
Community Zone
Celebrate local organisations and initiatives through interactive and engaging experiences. Visitors can enjoy VR demonstrations, creative craft activities linked to local history, storytelling and drama sessions for all ages, plus workshops led by local authors and groups. The zone will also feature family-friendly games, giveaways, and opportunities to connect with local volunteering projects.
Northamptonshire Day is a fantastic celebration of community spirit, our local identity, and the incredible people, businesses, and culture that make our area so special. This event promises an exciting line-up of performances, heritage experiences, and activities for all ages, and we are proud to bring the county together to enjoy everything Northamptonshire has to offer. It’s a day to celebrate everything about our county, showcase local talent, and inspire civic pride in place.Cllr Mark Arnull, Leader of West Northamptonshire Council
This is the first county-wide event delivered in partnership with Discover Northamptonshire and marks the beginning of a lasting annual tradition that celebrates everything Northamptonshire has to offer while promoting community pride and shared success, funded utilising £10,000 from the UKSPF (UK Shared Prosperity Fund).
Northamptonshire Day provides us with a valuable opportunity for us to celebrate the county’s rich, unique heritage and culture. This event and the exciting programme that has been announced highlight the exceptional talent and enterprise across our region but also fosters a strong sense of civic pride and belonging. We are proud of working with partners and sponsors to support this new tradition - one that will continue to unite residents and visitors in celebrating all that makes Northamptonshire unique.Cllr Martin Griffiths, Leader of North Northamptonshire Council
In addition to the zone sponsors, event sponsors include Crockett & Jones, EMW Law, Silverstone Park, the South Midlands Local Skills Improvement Plan, Made in Northamptonshire, and the University of Northampton. Prizes have also been generously donated for raffles, including three vouchers worth up to £300 each, redeemable against a pair of locally crafted Crockett & Jones shoes.
For full details of activities and how to take part, visit the Discover Northamptonshire website.
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Just a few days remain for potential firefighters to apply to join Northamptonshire Fire and Rescue Service.
The Service is currently recruiting both wholetime and on-call firefighters, and potential applicants have until 9am (on-call) and 10am (wholetime) on Monday October 13 to apply if they want to help serve and protect their local communities. You can click here to join.
Becoming a firefighter is more than just fighting fires. They play a vital role in promoting fire safety in their local communities, carrying out prevention and protection work, and helping vulnerable residents stay safe from danger through Home Fire Safety Visits.
When called into action, they will respond to a whole host of incidents ranging from house fires to road traffic collisions, wildfires to animal rescues, and dealing with chemical hazards.
Sophia Perkins, who is both a wholetime and on-call firefighter at Kettering Fire Station, explains a bit more about what attracted her to the role in our video below.
To become an apprentice wholetime firefighter, you must:
- have a full car driving licence valid for the UK
- be able to permanently live and work in the UK without any restrictions
- be aged 18 years old at the start of the training course in May 2026
To become an on-call firefighter, you must:
- Live or work within a reasonable distance (5 to 8 minutes) of the on-call station that has vacancies
- On-Call firefighters who are planning on responding to incidents whilst at their place of work, must have permission from their employer
Chief Fire Officer Nikki Watson said: “Northamptonshire Fire and Rescue Service plays a critical role in keeping the county safe, actively engaging with its local communities to promote safety and prevent incidents from happening in the first place.
“The deadline closes shortly, and we’re looking for people who have the right attitude and are determined to make a difference by serving their local communities.”
Northamptonshire Fire and Rescue Service particularly wants to attract people from diverse backgrounds and walks of life to apply and help ensure the county’s Fire Service truly represents the people it serves.
If you wish to find out more about how the wholetime recruitment process works, then you can read our feature on what to expect and how to prepare.
An information pack, which includes the job description, can be downloaded here.
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10 October 2025

The outstanding success of the Women’s Rugby World Cup (WRWC) brought tens of thousands of people together to enjoy world-class sport, community events, and live entertainment, latest figures have confirmed.
According to recent analysis on the event’s impact in Northampton, nearly 10,000 people attended the Women’s Rugby World Cup Fan Zones in the Market Square this summer, with a further 48,500 people watching the matches at Franklins Gardens. In addition to this around 2,000 people attended the Rugbyfest in Abington Park with over 1,000 people involved with the two trophy tours which took place in February 2025 and May 2025.
The tournament delivered a significant boost for local hospitality and businesses, with four international teams staying in West Northamptonshire, seeing hotels benefitting from long-term team stays of up to a month. Thousands of additional visitors also filled local hotels, booked restaurants, and supported high street businesses, leaving a positive lasting impact on the local economy - with business owners telling the Council they were pleased with the event and that their sales increased during the duration of the tournament.
Northampton’s Grosvenor Shopping Centre also reported a significant uplift in visitors, welcoming more than 120,000 people in the first week of September - the highest number outside of the busy December period for over 18 months, and a 20% rise compared with the same week last year.
The extensive Rugby World Cup activities spanned 12 months and were delivered by WNC using a modest budget of £35,000, specifically ringfenced for sports, leisure and culture events. The remaining costs of the activities were funded externally through strong local partnerships and the government’s UK Shared Prosperity Funding (UKSPF). During the tournament, WNC also received £10,000 income from Rugby World Cup for the hire of the Claret Car Park, further offsetting costs.
“The Women’s Rugby World Cup was a fantastic opportunity to showcase West Northamptonshire at its very best - full of energy, pride and community spirit. We are proud to have been able to deliver such a wide-reaching programme of events on a modest budget alongside effective use of external funding, ensuring exceptional value for money and lasting community benefit for our residents.Cllr Mark Arnull, Leader of West Northamptonshire Council“It’s been wonderful to have created a lasting legacy from this tournament and to see more women and girls getting involved in sport and we look forward to building on this momentum for the future.”
The WRWC programme was made possible through collaboration with a wide range of local organisations, community groups, and businesses, all of whom helped to bring the celebrations to life.
“We feel so privileged to have been part of the Women’s Rugby World Cup with our Yarn Bomb Art project. It provided us with a wonderful opportunity to bring members, from across the county together to work on such a fantastic project - they worked tirelessly on designs and ideas to make it eye catching and memorable for the visitors coming to the town. We wanted visitors to see how proud we are of Northamptonshire and what it means to us.Chris Carr, Chairman of Northamptonshire County Federation of WIs“The WI ethos is all about friendship, community and education and we saw an abundance of that throughout our twelve months of working on this project. Not only did it create a sense of belonging it gave us the chance to share our skills and knowledge with so many other people.
“We have had so many wonderful comments from visitors to the county as they wandered along the route to see our displays in St James and Northampton Town Centre. Furthermore, we have developed new working relationships with both statutory and voluntary organisations and increased our profile across the county and beyond.”
The success of the WRWC activity has already inspired a wave of ongoing engagement projects including new weekly touch rugby sessions for women of all abilities, delivered by Northampton Saints utilising £5,000 of UKSPF funding, ensuring the spirit and legacy of the tournament lives on across West Northamptonshire.
Visitor analysis showed that the events drew a broad demographic mix, attracting traditional rugby fans as well as families and older women, with many visitors staying longer, reflecting a strong social and cultural atmosphere. Catchment data also revealed that people travelled from across Northamptonshire and neighbouring counties, positioning the town as a regional hub for sport and culture.
The breakdown of analysis by pfbb UK using BT’s Location Insights data shows:
- On Sunday 24 August 2025, 1,500 people attended the Fan Zone, with an increase of people seen across the wider town centre +10.6% compared to the previous year.
- On Saturday 30 August 2025, 2,500 people attended the Fan Zone with an + 8% increase across the town centre compared to the previous year.
- On Sunday 31 August 2025, 1,700 people attended the Fan Zone with an +8.0% increase for the wider town centre compared to the previous year.
- On Sunday 7 September 2025, the fourth Fan Zone, coinciding with the Northampton Music Festival, had 2,200 people attending, showing a +5.8% across the wider town centre compared to the previous year.
- On Sunday 27 September 2025, the fifth Fan Zone showing the Red Roses win the Final at Twickenham, had over 2,000 people attending, showing +6.3% across the wider town compared to the previous year.
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09 October 2025

Northampton’s annual Diwali Festival of Lights is set to take place on Saturday 18th October at the Market Square, with cultural stalls, food and entertainment from 10am, followed by a magical light parade at 6pm.
This much-loved community festival, organised by Northampton Indian Hindu Welfare Organisation and supported by Northampton Town Council, West Northamptonshire Council and Northampton Town Centre BID is now in its 25th year.
Visitors can enjoy cultural experiences such as henna painting and saree dressing, while browsing various community stalls and enjoying Indian food and drink on the Market Square from 10am. The packed stage programme, which runs from 12pm until 8pm, includes a variety of community performances, along with presentations and speeches from local dignitaries.
"The 25th Diwali Festival of Lights in Northampton is a vibrant celebration that brings our communities together. This milestone year is a testament to the dedication of its organisers and the enthusiasm of local residents who make it such a special occasion. We’re proud to support this brilliant event and look forward to celebrating with our communities."Cllr Charlie Hastie, Cabinet Member for Housing and Communities at West Northamptonshire Council
“We are proud to support the Indian Hindu Welfare Organisation with this significant and popular festival, which is returning for its 25th year in the town.Cllr Keith Holland Delamere, Chair of the Community Services Committee at Northampton Town Council“We would encourage everyone to come and join the Diwali celebrations and witness the spectacular parade. There will be activities throughout the day, and people can really immerse themselves in this wonderful cultural experience.”
The enchanting light parade will begin at 6pm at the Fish Street junction of Dychurch Lane, with school children and community groups joining large-scale puppets including Harminder the elephant and Shanti the giant bird, operated by outdoor arts specialists Rost Productions Ltd.
It will continue onto The Ridings and follow a route down St Giles’ Terrace, pausing outside St Giles’ Church to receive the Diwali light. It will then move along St Giles’ Street onto St Giles’ Square, stopping at the Guildhall to receive a second Diwali light.
The parade will then resume with the walking participants going down George Row and pausing in front of All Saints’ Church to receive a final Diwali light. The large puppets and floats will route up Wood Hill and the whole parade returns to the Market Square at 7pm to complete the 25th anniversary celebrations with a fantastic finale.
“This is a particularly special festival for us as we celebrate 25 years of marking Diwali in Northampton. The event has grown every year from humble beginnings, to become a vibrant and inclusive community celebration with so many different groups, partners and individuals involved.Neelam Aggarwal-Singh, Chair of the Northampton IHWO“The IHWO is grateful for all the partners who have supported this festival and we are looking forward to welcoming visitors to the Market Square for a full day of festivities and entertainment.”
The festival is also supported by Inspiration Arts, Rost Productions Ltd, Inspiration FM, the University of Northampton, Northampton College and Grosvenor Shopping Centre, with additional grant funding from the National Lottery through Arts Council England.
In India, Diwali is one of the most important festival of the year, representing the triumph of good over evil, light over darkness and wisdom over ignorance. Traditionally it spans five days of celebrations, with the third day marking the main event. Prayers are offered to gods and goddesses, sweet offerings are placed before the deities and homes are illuminated with small clay lamps, to attract blessings and invite prosperity for the year ahead.
For more information about the event, follow Northampton Town Council on Facebook or Instagram or visit: www.northamptontowncouncil.gov.uk/diwali
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